Voya Financial is Hiring for Employee Benefits Marketing Consultant

Employee Benefits Marketing Consultant (Remote) at Voya Financial

Voya Financial is hiring an experienced B2B marketer to develop and execute strategies that drive growth, retention, and engagement for its Employee Benefits business. This role centers on group insurance with a focus on Stop Loss and collaborates closely across product, creative, digital, and CX teams. If you’re a strategic marketer who can translate business goals into measurable campaigns, this opportunity is worth a look.

Company Overview

Driven by a purpose to help people achieve a better financial future, Voya Financial emphasizes inclusion, collaboration, and action. The company fosters an environment where diverse perspectives shape better outcomes for clients and communities, and offers comprehensive resources to support employee well-being—physically, financially, socially, and emotionally.

Role Summary

As a Business Segment Marketing Consultant on the Employee Benefits B2B Marketing team (supporting Workplace Solutions), you will lead integrated marketing strategies for group insurance and Stop Loss. You’ll partner with product and cross-functional stakeholders to define objectives, translate them into clear plans, manage creative development and timelines, measure performance, and continuously improve processes. Budget oversight and consultative subject-matter expertise are core to success in this role.

Key Responsibilities

• Develop and manage B2B marketing strategies for Employee Benefits and Stop Loss to drive sales and retention.
• Translate business goals into clear marketing plans in partnership with product and internal stakeholders.
• Own creative briefs, timelines, and asset development for assigned campaigns.
• Collaborate with creative, CX, cross-segment marketing, digital, and social teams to deliver integrated programs.
• Measure campaign effectiveness and optimize for desired outcomes.
• Serve as a consultative expert on group insurance and Stop Loss products and services.
• Continuously improve marketing processes for internal teams and stakeholders.
• Manage campaign and project budgets.

Ideal Profile

• Bachelor’s degree in business, marketing, communication, or related field; advanced degree a plus.
• 5+ years of relevant B2B/B2B2C marketing experience; group insurance and Stop Loss background preferred.
• Proven ability to build strategies, write creative briefs, and present plans to stakeholders and executives.
• Deep knowledge of the group insurance market and proficiency across print, video, digital, and social media.
• Insights-driven, with strong strategic thinking, creative instincts, and the ability to lead cross-functional teams.
• Excellent communication, facilitation, and influence skills; comfortable operating at all organizational levels.
• Demonstrated customer focus, critical thinking, team mentality, business acumen, and learning agility.

Compensation, Location, And Benefits

Remote, full-time role. Expected base salary range: $84,260–$105,320 USD. Actual compensation may vary based on location, experience, education, licensure, and skill level; incentive opportunities may be available based on role and performance.

• Health, dental, vision, and life insurance plans
• 401(k) with company match up to 6%
• Employer-paid cash balance retirement plan (4%)
• Tuition reimbursement up to $5,250/year
• 20 days PTO, nine company holidays, and a flexible Diversity Celebration Day
• 40 hours of paid volunteer time per year

How To Apply

Voya Financial is an equal-opportunity employer and provides reasonable accommodations for qualified individuals with disabilities. To learn more and submit your application, visit Apply Now.

About Mesha

Mesha is a hub for ambitious marketers—featuring practical playbooks, company spotlights, and curated roles to help you plan your next move. Explore resources at trymesha.com.

Conclusion

If you bring strategic B2B marketing experience in group insurance and enjoy leading cross-functional campaigns, consider applying for Voya’s Employee Benefits Marketing Consultant role. For more marketing opportunities, browse Mesha Jobs.