Radwell International is Hiring for Digital Paid Media Manager

Digital Paid Media Manager at Radwell International

Radwell International is hiring a Digital Paid Media Manager to own high-impact paid search and shopping programs across its ecommerce and B2B business lines. This role blends strategy and in-platform execution, managing multi-million-dollar budgets and partnering closely with cross-functional teams to drive revenue, efficiency, and new customer growth.

Company Overview

Radwell International operates across ecommerce and B2B channels and is seeking a results-oriented marketer to elevate paid media performance. The team values collaboration with marketing, analytics, sales, product, and creative to align campaigns with broader business objectives.

Role Summary

This player-coach position leads paid media strategy while executing hands-on campaigns across Google Ads and Microsoft Advertising. You will optimize budgets for ROAS, CLV, and acquisition, manage agency and vendor relationships, improve automation and reporting, and surface insights for leadership to guide future initiatives.

Key Responsibilities

• Lead strategy and execution across Google Ads and Microsoft Advertising (Search, Shopping, Display/Performance Max), including targeting, budgets, bids, creative assets, and measurement.
• Manage and optimize multi-million-dollar budgets to deliver incremental revenue, strong ROAS, higher CLV, and efficient new customer acquisition.
• Execute campaigns in-platform while collaborating with agencies and vendors to scale impact and meet targets.
• Oversee Google Merchant Center and product feed health to protect visibility and conversion rates.
• Build automation for reporting, alerts, and workflows to improve speed-to-market and reduce manual effort.
• Partner with marketing, analytics, sales, product, and creative teams to align messaging and audience strategies.
• Analyze performance, communicate insights to senior leadership, and guide planning and roadmaps.
• Stay current on platform updates and competitive moves; test new formats, bidding, and targeting approaches.

What Success Looks Like

• Sustained traffic growth and incremental revenue from paid search and shopping programs.
• Improved ROAS, CLV, and acquisition efficiency while scaling high-value segments responsibly.
• Clear alignment with sales, product, and analytics on goals, audiences, and measurement.
• Automated reporting, monitoring, and feed checks that reduce manual work and enable scale.
• A rigorous testing roadmap across ad formats, bidding strategies, and targeting options.
• Effective collaboration with agency and vendor partners to deliver on time and within budget.

Ideal Profile

• 5+ years managing paid media with deep expertise in Google Ads and Microsoft Ads (required).
• Proven ownership of large budgets in ecommerce and/or B2B environments, delivering measurable growth.
• Experience managing agencies and vendors with clear expectations, KPIs, and performance reviews.
• Strong analytical skills; ability to turn complex data into insights and action plans.
• Excellent communication and collaboration skills with confidence presenting to leadership.
• Experience with Meta, LinkedIn, or programmatic advertising is a plus.
• Bachelor’s degree in Marketing, Business, or related field preferred.

Tools and Platforms

• Google Ads (Search, Shopping, Display, Performance Max)
• Microsoft Advertising (including Shopping)
• Google Merchant Center and product feed optimization
• Automation and workflow tools (scripts, rules, schedules, alerts, or third-party platforms)
• Analytics and BI: GA4, Power BI, Looker (or similar)
• Microsoft Excel and PowerPoint (advanced functions and data visualization)
• SQL or other query languages (nice to have)

Compensation, Schedule, and Location

Base salary range: $100,000–$125,000 USD, plus a 10% bonus opportunity. Actual pay within the range depends on work location and factors such as skills, experience, and education. This hybrid role is based in Downers Grove, IL, with an onsite requirement of three days per week. Standard hours are 8:00 a.m.–5:00 p.m. This is an office role with typical computer and phone usage.

How to Apply

Ready to learn more or submit your materials? Submit your application and review full details. You can also explore background information on Radwell International before applying.

About Mesha

Mesha is a hub for ambitious marketers, offering practical playbooks, company spotlights, and curated roles. Explore resources at trymesha.com or browse current marketing openings at trymesha.com/jobs.

Conclusion

If you are a hands-on paid media leader who excels at both strategy and execution, this role offers a clear path to measurable impact. Apply via the link above and take the next step in your growth.