Mars United Commerce is Hiring for VP, Commerce Media

VP, Commerce Media At Mars United Commerce

Mars United Commerce is hiring a VP, Commerce Media to lead retail media strategy and orchestration for one of the agency’s largest CPG clients. This senior role aligns cross-retailer planning, insights, and measurement with above-the-line media to deliver integrated, full-funnel programs.

Company Overview

Mars United Commerce, Powered by Marilyn, is a global commerce company delivering solutions across Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy—unified within a United Commerce Ecosystem. With 800+ professionals across North America, Europe, Australia, New Zealand, and Asia, the organization focuses on driving growth for clients, people, and communities.

Role Summary

The VP, Commerce Media orchestrates retail media activity across key Retail Media Networks for a major client, collaborating closely with the client’s National Media team and agency to build integrated, full-funnel programs. The leader brings scalable processes to innovative ideas and reports directly to the SVP, Media.

Key Responsibilities

• Serve as the single point of contact to the client’s central Digital Commerce team for cross-retailer Commerce Media requests, updates, presentations, recaps/reports, education, and thought leadership.
• Provide ongoing thought leadership that shapes the client’s ways of working and business impact.
• Act as a change agent—driving performance internally and externally for the client and Mars United Commerce.
• Partner with retailer-specific Commerce Media and broader media buying teams to centralize strategy, planning, and JBP negotiations; identify cross-retailer trends; and drive consistency and standards across deliverables.
• Liaise with the client’s National Media team and agency to strengthen connectivity and minimize duplication across above-the-line and Retail Media campaigns.
• Expand assigned business by identifying emerging opportunities and securing incremental revenue and/or new business.
• Manage client budgets to ensure agency profitability and contribute to overall department bonus attainment.
• Demonstrate financial acumen across income statements, balance sheets, and sales reports.
• Develop an annual business plan setting short- and long-term strategic priorities for growth.

Ideal Profile

• Commerce Media strategy experience within an agency, Retail Media Network, or CPG brand/manufacturer; 12+ years preferred but not required.
• Deep understanding of CPG–retailer relationships, including Joint Business Planning (JBP), Top to Tops, and channel/category strategies.
• Established experience and relationships with key Retail Media Networks and third-party Commerce Media partners.
• Collaborative problem solver who is motivated to improve processes and outcomes.
• Dynamic influencer with the ability to engage senior stakeholders; confident presenter and clear, persuasive communicator.
• Strategic thinker in Shopper Marketing with strong day-to-day business management skills.
• Sound decision maker grounded in agency, client, and industry knowledge.
• Adept at analyzing results, synthesizing data, and translating insights into actionable recommendations.

Compensation, Benefits, And Location

Location: Rogers, AR. Employment: Full-time. Compensation: USD $146,490–$200,400 annually; final pay will be determined based on skills, qualifications, experience, and role requirements, and the company may modify this range consistent with applicable law.

Benefits: For regular roles, the company offers medical coverage, dental, vision, disability, 401(k), and paid time off. Temporary roles may be eligible to participate in a medical plan through a third-party administrator once criteria are met and may qualify for 401(k) participation after eligibility criteria are met. Mars United Commerce provides inclusive programs including comprehensive group health plans; parental leave with paid maternity and paternity benefits for pregnancy, adoption, and surrogacy; flexible paid time off; a confidential employee assistance program; wellness support; financial health guidance; tuition support; and a flexible, supportive work environment and culture. Mars United Commerce is an Equal Opportunity Employer.

How To Apply

Apply via the company’s Jobvite portal here. Anticipated application deadline: August 30, 2025.

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Conclusion

If you lead commerce media for CPG brands and excel at cross-retailer strategy, stakeholder alignment, and financial stewardship, this role merits consideration. Apply to take the next step in your retail media career.