Crown Bioscience is Hiring for Senior Director, Marketing Communications and Operations

Senior Director, Marketing Communications And Operations At Crown Bioscience

Crown Bioscience is hiring a Senior Director, Marketing Communications and Operations to lead digital marketing strategy and execution in Pennsylvania. This leadership role blends marketing operations, analytics, and communications to drive measurable growth across channels.

Company Overview

Operating within the life sciences and preclinical research ecosystem, Crown Bioscience partners with biopharma and related organizations to advance research. The company is expanding its marketing leadership to strengthen brand visibility and demand generation across audiences. Crown Bioscience is committed to a diverse and inclusive workplace and is an equal opportunity employer.

Role Summary

As Senior Director, you will lead integrated digital marketing and communications to support product launches, lifecycle engagement, and brand awareness. You will apply AI-driven insights, predictive analytics, and a modern martech stack to optimize performance; manage budgets and vendors; and collaborate closely with Product Management, Product Marketing, Business Development, and Sales. You will define KPIs, report results to leadership, and continually refine strategies to maximize ROI.

Key Responsibilities

• Design and implement data-informed digital strategies aligned to business goals.
• Lead integrated campaigns across social, email, SEO, and ABM for launches and lifecycle growth.
• Manage marketing and technology budgets with clear ROI and measurable outcomes.
• Leverage AI-powered analytics and predictive models to monitor, forecast, and optimize performance in real time.
• Oversee short-form content strategy, calendars, and a centralized repository for cross-functional access.
• Ensure brand consistency across materials, communications, and external websites.
• Drive SEO strategy and website optimization to increase organic traffic and conversions with vendor support as needed.
• Optimize and maintain HubSpot, Salesforce, and ABM platforms; integrate AI capabilities to streamline operations.
• Serve as primary project manager, coordinating timelines, tasks, and deliverables for on-time execution.
• Select and manage external vendors to align with goals, scope, and quality standards.
• Partner with Product Management, Product Marketing, and Business Development to align campaigns with launches and sales enablement.
• Establish KPIs, deliver performance reporting, and identify growth opportunities through insights.
• Guide PR and media strategies, including press releases aligned to business objectives.

Ideal Profile

• Bachelor’s degree in Marketing, Communications, Business, Life Sciences, or related field (Master’s preferred).
• 10+ years in marketing with emphasis on digital, project management, and communications; proven multi-channel campaign leadership.
• Demonstrated budget ownership and measurable ROI delivery.
• Direct experience in life sciences (biotech, pharma, CRO, or preclinical research).
• Expert project management with on-time, cross-functional delivery across workstreams.
• Strong analytical skills; experience optimizing KPIs and dashboards (e.g., Google Analytics).
• Fluency with HubSpot, Salesforce, and ABM platforms; SEO and website optimization expertise.
• Collaborative approach with Product Management, Product Marketing, Business Development, and Sales teams.
• Strategic, data-driven, organized, detail-oriented, and adaptable in a fast-paced environment.
• Preferred: Deep expertise in oncology, CROs, or preclinical research markets.
• Preferred: Proficiency with AI-driven tools (predictive modeling, personalization) and proven ABM success.

Compensation And Location

This is a senior, full-time role based in Pennsylvania with periodic travel.

• Compensation: USD $141,003–$176,619, depending on experience.
• Job Type: Full-time.
• Location: Pennsylvania.
• Travel: Up to 25%.

How To Apply

To be considered, submit your application via Indeed.

Conclusion And Next Steps

If you’re ready to lead high-impact marketing in life sciences, apply today. About Mesha: Mesha is a hub for ambitious marketers with practical playbooks, company spotlights, and curated roles—explore resources at