Cooper Machinery Services is Hiring for Director Strategic Marketing

Director, Strategic Marketing at Cooper Machinery Services (Houston, TX)

Cooper Machinery Services is hiring a Strategic Marketing Director to shape growth strategy, protect core markets, and strengthen sales alignment. This Houston-based role blends market analysis, sales operations effectiveness, and data-driven decision-making across a global industrial footprint.

Company Overview

Founded in 1833, Cooper Machinery Services provides natural gas compression equipment and services to customers worldwide across Oil & Gas, Power, Transportation, and Marine sectors. As the OEM for Cooper-Bessemer™, Ajax™, Superior™, Gemini, TSI, CSI, Enterprise, and Joy, Cooper supports an installed base of approximately 22,000 units. Headquartered in Houston with global hubs, the company emphasizes strong relationships and a people-first culture.

Role Summary

The Strategic Marketing Director will set the strategic direction for marketing, partnering closely with sales, pricing, analytics, and business development. The leader will build data-informed strategies to defend core segments, expand share in new regions and industries, and modernize sales operations, tooling, and processes to accelerate pipeline growth and conversion.

Key Responsibilities

Develop and execute strategies that protect core markets while identifying expansion opportunities across regions and segments.
Align marketing with sales to drive pipeline creation, velocity, and conversion.
Leverage CRM and marketing automation to improve engagement, lead generation, and proposal management.
Analyze market trends and customer behavior to inform positioning and plan adjustments.
Lead continuous improvement in sales operations, processes, and technology adoption as a change agent.
Partner with sales, pricing, and analytics to enhance bidding with data-driven pricing strategies and optimized attainment.
Develop forecasts and sales strategies; optimize processes and toolsets for scale and accuracy.
Conduct market research to shape product- and industry-specific strategies, including segmentation and positioning.
Identify partnerships and alliances that expand reach and support entry into new markets and countries.
Ensure sales strategies and marketing initiatives are tightly aligned to maximize penetration and revenue.
Travel approximately 25% of the time.

Ideal Profile

BA/BS in Marketing, Engineering, Communications, or Liberal Arts; MBA in marketing or communications is a plus.
8+ years in related sales and marketing roles with 4+ years in leadership; industry experience in Oil & Gas, Power, Aviation, Energy, or Transportation preferred.
Proven ability to analyze market trends and translate insights into strategy and execution plans.
Experience leading cross-functional teams spanning digital marketing, communications, and sales enablement.
Expertise in data and analytics for decision-making, personalized marketing, and customer segmentation.
Proficiency with CRM platforms and marketing automation to improve efficiency and conversion.
Background with complex industrial products; experience in industrial engines and compressors is strongly preferred.
Demonstrated success building product-specific strategies (market analysis, segmentation, positioning).
Customer-centric mindset with curiosity about customer needs and market dynamics.
Robust professional network enabling partnerships and strategic alliances.
Creative, innovative problem-solver with a test-and-learn mindset and agile marketing experience.
High EQ and proven cross-functional collaboration across regional sales, pricing, strategic accounts, and adjacent teams.

Compensation, Location, And Employment Details

Salary range: $98,217–$129,071 USD, depending on experience and qualifications.
Employment type: Full-time, salaried, exempt.
Location: Houston, Texas (with global collaboration).
Travel: Approximately 25%.
Equal Opportunity Employer: All qualified applicants are considered without regard to protected characteristics under applicable laws.

How To Apply

Submit your application via Cooper Machinery Services’ career portal: Apply here.

Closing Thoughts

This role is well-suited to a data-driven marketing leader who can connect strategy to revenue outcomes in complex industrial markets. If you’re ready to lead change and scale impact, explore and apply today.

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