Block is Hiring for Content Manager, B2B Marketing – Cash App Commerce

Content Manager, B2B Marketing – Cash App Commerce at Block

Block’s Cash App Commerce team is hiring a Content Manager to craft sales-ready stories that win and retain retail merchants. If you excel at building modular pitch systems, translating product capabilities into merchant value, and enabling revenue teams with on-point content, this role merits a close look.

Company Overview

Block builds technology to increase access to the global economy. Cash App has evolved from peer-to-peer payments into a broader financial ecosystem serving 50+ million monthly active customers, with products that help people send, spend, invest, borrow, and save. The company operates as a distributed team with a culture centered on innovation, collaboration, and impact. Learn more on Block’s company page.

Role Summary

As Content Manager for Cash App Commerce, you will own and evolve a scalable sales pitch system and content library that equips demand generation, product marketing, and sales teams. You’ll transform product capabilities into merchant-centric messaging, craft mid-funnel narratives for retail decision-makers, and enable the field with modular, data-backed assets that drive acquisition, conversion, retention, and expansion.

Key Responsibilities

• Develop scalable, high-visibility content for merchant acquisition: pitch starters, intro decks, and modular elevator pitches.
• Shape messaging with demand gen and product marketing to reflect brand voice and merchant motivations across the funnel.
• Lead narrative updates to foundational and advanced sales materials: best-practice guides, email sequences, QBR templates, and objection handlers.
• Apply editorial and analytical rigor to mid-funnel content rooted in competitive benchmarks and merchant needs.
• Enable sales with tailored pitch assets—decks, UX/UI mocks, and storytelling for lighthouse opportunities—while maintaining a modular, consistent content library across verticals and motions.
• Build retention-focused content to highlight merchant impact, product ROI, and adoption use cases post-sale.
• Maintain core materials quarterly to reflect earnings, product updates, and competitive shifts.
• Own enablement sessions, delivering engaging walkthroughs of key narratives for sales and account teams.
• Proactively gather insights across product, data science, and campaign teams to feed a continuous content improvement loop.

Ideal Profile

• 5+ years crafting pitch or go-to-market materials for sales/account teams in fintech, SaaS, or mar/ad tech environments.
• Impeccable attention to detail and design aesthetic; adept at presentations and UX/UI visual narratives.
• Experience with Top 100 North American retail brands is a plus.
• Proficiency in Adobe Creative Cloud and Figma strongly preferred.
• Able to think strategically while executing swiftly; committed to content that is both beautiful and functional.

Compensation, Benefits, and Location

Job Type: Remote. Listed location: San Francisco Bay Area, CA. Block uses a market-based approach with four U.S. pay zones; starting pay depends on skills, experience, qualifications, work location, and market conditions. Ranges may be modified over time.

• Zone A: $135,200–$202,800 USD
• Zone B: $125,800–$188,600 USD
• Zone C: $119,000–$178,400 USD
• Zone D: $108,200–$162,200 USD

Benefits are designed to empower great work and a balanced life, including remote work, medical insurance, flexible time off, retirement savings plans, and modern family planning. Block is an equal opportunity employer and considers qualified applicants with arrest or conviction records in accordance with applicable laws. The company may use automated AI tools in hiring in line with local regulations and privacy requirements.

How to Apply

Apply directly via Block’s careers page for this role. Submit your application here. Apply now. U.S. roles are typically open for an average of 55 days; early applications are encouraged.

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