AVEVA is Hiring for Sr. Regional Marketing Manager, Engagement

Sr. Regional Marketing Manager, Engagement — AVEVA (Philadelphia, PA)

AVEVA is hiring a Senior Regional Marketing Manager to deepen customer engagement across the Philadelphia market. This role leads integrated online and offline programs that drive cross-sell, upsell, retention, and executive relationships while building a strong local community of users and advocates.

Company Overview

AVEVA is a global leader in industrial software, trusted by over 90% of leading industrial companies and supported by more than 6,500 employees in 40+ countries. Its solutions help enterprises deliver essentials like energy, infrastructure, chemicals, and minerals safely, efficiently, and more sustainably. The company is committed to sustainability and inclusion across its operations and culture.

Learn more: aveva.com/en/about/careers/, sustainability-report.aveva.com/

Role Summary

The Senior Regional Marketing Manager (Engagement) designs and executes integrated programs that enhance the end-to-end customer experience. You will drive local-market ABM for C-suite audiences, run targeted cross-sell and upsell campaigns with global teams, steward strategic customer communications, and cultivate a user community to enable knowledge-sharing and advocacy. Close collaboration with sales and peers across the region is essential for measurable impact on pipeline, retention, and executive engagement.

Key Responsibilities

• Develop and execute the local customer engagement strategy; build strong relationships with key accounts.
• Partner with global performance and content teams on integrated cross-sell and upsell campaigns; optimize performance to influence pipeline and customer lifetime value.
• Plan, organize, and promote local events aligned to market priorities and the regional marketing plan.
• Collaborate with sales on personalized ABM programs for C-level executives in strategic accounts; measure outcomes and adjust tactics for optimal engagement.
• Create and manage referral programs; track and report performance of referral initiatives.
• Oversee strategic customer communications to ensure awareness of technology advancements and benefits with consistent messaging and branding across channels.
• Establish and nurture a customer user community (online and offline); monitor and enhance community engagement and knowledge-sharing.
• Align with market-level peers to coordinate awareness, demand generation for new logos, and engagement strategies for seamless execution.

Ideal Profile

• 5+ years in marketing with a focus on customer engagement; customer-first approach to program planning.
• Proven ABM execution (C-suite) and referral program management; strong project management and analytical skills.
• Excellent communication and influencing skills with the ability to convey complex ideas and data clearly to senior stakeholders.
• Demonstrated partnership with sales to achieve revenue goals; strong planning and cross-functional awareness of business impact.
• Active listening, information gathering, cultural awareness, and empathy; able to gain acceptance for plans and budgets in a matrix environment.

Preferred Qualifications

• Leadership and initiative; collaborative team player who can motivate others in a fast-paced environment.
• Curiosity about marketing technology and a test-and-learn mindset.
• Deep understanding of customer signals across the buying process and the B2B sales cycle; experience building online customer communities is desirable.

Compensation, Benefits, And Location

Salary range: $124,500–$207,700 USD. Final compensation varies based on work location, experience, skills, and relevant education/training. This is a full-time role based in Philadelphia, PA, with a hybrid schedule (in-office three days per week by default). If the role is open in multiple countries, benefits may vary by location.

• U.S. benefits include flexible work hours, 20 days PTO rising to 25 with service, three paid volunteering days, primary and secondary parental leave, well-being support, medical, dental, vision, and 401(k).
• Pre-employment drug screening and background checks are required in accordance with local laws; reasonable accommodations are available throughout the hiring process.

How To Apply

Submit your cover letter and CV through AVEVA’s application process. You can apply via Indeed. For additional context on benefits and hiring steps, see aveva.com/en/about/careers/benefits/ and aveva.com/en/about/careers/hiring-process.

Final Thoughts

If you excel at executive engagement, ABM, and community-led growth, this role offers a chance to advance customer value and revenue impact in a strategic market. Consider applying if your experience aligns with the responsibilities and qualifications outlined above.

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